tmg pro
website development | social media | E-COMMERCE
Scaling to 1,200 Monthly Sales with Age-Old Wisdom and New Age Marketing
Fearless Tea, rooted in a 150-year legacy of premium tea cultivation, was at a crossroads. With a history as rich as its brews, the brand found itself struggling to translate its offline eminence to the online world, with a particularly low price point of Rs. 250 average and Rs. 400 AOV presenting a steep hurdle.
Website Journey Revamp
Our ad testing phase, spanning 40 days, unearthed a goldmine – the untapped audience of over-40-year-olds on Facebook, a demographic with a cultural penchant for tea. We seized this insight to tailor our ads, veering away from product displays to captivating imagery that embodied the essence of tea​​.
Targeting a Mature Demographic on Facebook
Our ad testing phase, spanning 40 days, unearthed a goldmine – the untapped audience of over-40-year-olds on Facebook, a demographic with a cultural penchant for tea. We seized this insight to tailor our ads, veering away from product displays to captivating imagery that embodied the essence of tea​​.
result
Our ad testing phase, spanning 40 days, unearthed a goldmine – the untapped audience of over-40-year-olds on Facebook, a demographic with a cultural penchant for tea. We seized this insight to tailor our ads, veering away from product displays to captivating imagery that embodied the essence of tea​​.
WEBSITE DEVELOPMENT, SOCIAL MEDIA, E-COMMERCE
We create engaging websites, manage impactful social media campaigns, and build seamless e-commerce platforms to elevate your brand, drive traffic, and boost online sales effectively.
